Our Story

“Some scents fade. Ours stay evolving with you from the first breath of morning to the last whisper of night.”

In a world where fragrances fade too soon, Sheetal Desai, with over 30 years in the art of perfumery, set out to answer one question: Why don’t perfumes last through our long, tropical days?

What began as a quest for exceptional longevity soon became something more - the art of creating scents that not only endure but also move with you, reflecting your mood, your moments, and your individuality.

Our philosophy is simple yet profound:
Fragrance should reflect how you feel and grow on you as you do.

Wisdom Fragrances is not just perfume.

It’s an intimate companion.
It’s a signature you leave behind.
It’s mood, distilled into a bottle.
It’s your story, scented.